:root {
    --ink: #090b0d;
    --ink-soft: #15181b;
    --paper: #f3f4f2;
    --white: #ffffff;
    --steel: #d9dcde;
    --muted: #a8adb1;
    --text: #17191b;
    --red-dark: #e21c25;
    --red-dark-dark: #b9151c;
    --line-dark: #34383b;
    --line-light: #cdd0d1;
    --content-width: 1240px;
}

*,
*::before,
*::after {
    box-sizing: border-box;
    letter-spacing: 0;
}

html {
    scroll-behavior: smooth;
    background: var(--ink);
}

body {
    margin: 0;
    color: var(--text);
    background: var(--paper);
    font-family: Arial, "Helvetica Neue", sans-serif;
    font-size: 16px;
    line-height: 1.6;
    text-rendering: optimizeLegibility;
}

body,
a,
button,
summary {
    -webkit-font-smoothing: antialiased;
}

img,
video {
    display: block;
    max-width: 100%;
}

a {
    color: inherit;
    text-decoration: none;
}

p,
h1,
h2,
h3,
blockquote,
figure {
    margin-top: 0;
}

h1,
h2,
h3,
.footer-brand {
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", "Franklin Gothic Medium", Arial, sans-serif;
    font-weight: 800;
    text-transform: uppercase;
}

h1,
h2,
h3 {
    text-wrap: balance;
}

:focus-visible {
    outline: 3px solid var(--red-dark);
    outline-offset: 4px;
}

.skip-link {
    position: fixed;
    top: -100px;
    left: 24px;
    z-index: 100;
    padding: 12px 18px;
    color: var(--white);
    background: var(--red-dark);
}

.skip-link:focus {
    top: 20px;
}

.shell {
    width: calc(100% - 64px);
    max-width: var(--content-width);
    margin-inline: auto;
}

.section-light,
.section-dark,
.principles,
.online-result,
.expert {
    padding-block: 112px;
}

.section-light {
    color: var(--text);
    background: var(--paper);
}

.section-dark {
    color: var(--white);
    background: var(--ink);
}

.eyebrow {
    display: flex;
    align-items: center;
    gap: 12px;
    margin-bottom: 18px;
    color: var(--red-dark);
    font-size: 1.3rem;
    font-weight: 800;
    line-height: 1.2;
    text-transform: uppercase;
}

.eyebrow::before {
    width: 38px;
    height: 3px;
    content: "";
    background: currentColor;
}

.eyebrow-light {
    color: var(--white);
}

.section-heading {
    max-width: 760px;
}

.section-heading h2,
.story-copy h2,
.principles-heading h2,
.result-copy h2,
.expert-copy h2,
.contact h2 {
    margin-bottom: 28px;
    font-size: 3.7rem;
    line-height: 0.98;
}

.section-heading-wide {
    display: grid;
    grid-template-columns: minmax(0, 1.3fr) minmax(280px, 0.7fr);
    gap: 28px 80px;
    max-width: none;
    margin-bottom: 56px;
}

.section-heading-wide .eyebrow {
    grid-column: 1 / -1;
    margin-bottom: -4px;
}

.section-heading-wide h2 {
    margin: 0;
}

.section-heading-wide > p:last-child {
    align-self: end;
    max-width: 500px;
    margin: 0;
    color: var(--muted);
    font-size: 1.05rem;
}

.large-copy {
    font-size: 1.3rem;
    font-weight: 600;
    line-height: 1.45;
}

.audience-grid > *,
.section-heading-wide > *,
.offer-grid > *,
.story-grid > *,
.principles-heading > *,
.principles-grid > *,
.transformation-intro > *,
.transformation-media > *,
.review-grid > *,
.result-grid > *,
.expert-grid > *,
.footer-inner > * {
    min-width: 0;
}

h1,
h2,
h3,
p,
blockquote {
    overflow-wrap: break-word;
}

.button {
    display: inline-flex;
    min-height: 54px;
    align-items: center;
    justify-content: center;
    padding: 14px 24px;
    border: 1px solid transparent;
    border-radius: 2px;
    font-size: 0.9rem;
    font-weight: 800;
    line-height: 1.2;
    text-align: center;
    text-transform: uppercase;
    transition: color 160ms ease, background-color 160ms ease, border-color 160ms ease;
}

.button-primary {
    color: var(--white);
    background: var(--red-dark);
}

.button-primary:hover {
    background: var(--red-dark-dark);
}

.button-ghost,
.button-outline-light {
    color: var(--white);
    border-color: rgba(255, 255, 255, 0.72);
    background: transparent;
}

.button-ghost:hover,
.button-outline-light:hover {
    color: var(--ink);
    background: var(--white);
}

.button-dark {
    color: var(--white);
    background: var(--ink);
}

.button-dark:hover {
    background: var(--red-dark);
}

.button-light {
    color: var(--ink);
    background: var(--white);
}

.button-light:hover {
    color: var(--white);
    background: var(--ink);
}

.text-link {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    padding-block: 6px;
    border-bottom: 2px solid var(--red-dark);
    font-size: 0.9rem;
    font-weight: 800;
    line-height: 1.4;
    text-transform: uppercase;
}

.text-link span {
    font-size: 1.25rem;
}

.site-header {
    position: sticky;
    top: 0;
    right: 0;
    left: 0;
    z-index: 10;
    color: var(--white);
    background: var(--ink);
}

.header-inner {
    display: flex;
    min-height: 112px;
    align-items: center;
    justify-content: space-between;
    gap: 32px;
    border-bottom: 1px solid rgba(255, 255, 255, 0.26);
}

.brand {
    flex: 0 0 auto;
    width: 220px;
}

.brand img {
    width: 100%;
    height: auto;
}

.main-nav {
    display: flex;
    align-items: center;
    gap: 30px;
}

.main-nav > a {
    font-size: 0.82rem;
    font-weight: 700;
    line-height: 1.2;
    text-transform: uppercase;
}

.main-nav > a:not(.nav-cta) {
    padding-block: 14px;
    border-bottom: 2px solid transparent;
}

.main-nav > a:not(.nav-cta):hover {
    border-color: var(--red-dark);
}

.main-nav .nav-cta {
    min-height: 46px;
    padding: 14px 19px;
    color: var(--white);
    background: var(--red-dark);
}

.main-nav .nav-cta:hover {
    background: var(--red-dark-dark);
}

.hero {
    position: relative;
    height: calc(100svh - 36px);
    min-height: 700px;
    max-height: 940px;
    overflow: hidden;
    color: var(--white);
    background: var(--ink);
}

.hero-media,
.hero-overlay {
    position: absolute;
    inset: 0;
    width: 100%;
    height: 100%;
}

.hero-media {
    object-fit: cover;
    object-position: 58% 18%;
}

.hero-overlay {
    background: rgba(4, 6, 7, 0.6);
}

.hero-inner {
    position: relative;
    z-index: 1;
    display: flex;
    height: 100%;
    flex-direction: column;
    justify-content: flex-end;
    padding-bottom: 54px;
}

.hero-content {
    max-width: 830px;
    padding-bottom: 36px;
}

.hero h1 {
    max-width: 820px;
    margin-bottom: 24px;
    font-size: 5.4rem;
    line-height: 0.9;
}

.hero h1 span {
    display: block;
}

.hero-lead {
    max-width: 660px;
    margin-bottom: 30px;
    color: #e5e6e7;
    font-size: 1.23rem;
    line-height: 1.5;
}

.hero-actions {
    display: flex;
    flex-wrap: wrap;
    gap: 12px;
}

.hero-scroll {
    align-self: flex-end;
    color: #d4d6d8;
    font-size: 1.2rem;
    font-weight: 1000;
    text-transform: uppercase;
}

.hero-scroll span {
    margin-left: 8px;
    color: var(--red-dark);
    font-size: 1.1rem;
}

.proof-strip {
    color: var(--white);
    background: var(--ink-soft);
    border-top: 4px solid var(--red-dark);
}

.proof-grid {
    display: grid;
    grid-template-columns: repeat(4, minmax(0, 1fr));
}

.proof-item {
    min-height: 142px;
    padding: 32px 26px;
    border-right: 1px solid var(--line-dark);
}

.proof-item:first-child {
    border-left: 1px solid var(--line-dark);
}

.proof-item strong,
.proof-item span {
    display: block;
}

.proof-item strong {
    margin-bottom: 2px;
    color: var(--white);
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 2rem;
    line-height: 1.1;
    text-transform: uppercase;
}

.proof-item span {
    color: var(--muted);
    font-size: 0.88rem;
    line-height: 1.35;
}

.audience-grid {
    display: grid;
    grid-template-columns: minmax(280px, 0.8fr) minmax(0, 1.2fr);
    gap: 100px;
}

.audience-copy > p {
    max-width: 720px;
}

.audience-copy > p:not(.large-copy) {
    color: #555b5f;
}

.audience-types {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 32px;
    margin-top: 52px;
}

.audience-types > div {
    padding-top: 22px;
    border-top: 3px solid var(--ink);
}

.audience-types span,
.principles-grid span {
    display: block;
    margin-bottom: 24px;
    color: var(--red-dark);
    font-size: 1.3rem;
    font-weight: 800;
}

.audience-types strong {
    display: block;
    margin-bottom: 10px;
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 1.65rem;
    line-height: 1.1;
    text-transform: uppercase;
    color: var(--red-dark)
}

.audience-types p {
    margin: 0;
    color: #555b5f;
    font-size: 0.94rem;
}

.offer-grid {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 28px;
}

.offer-card {
    overflow: hidden;
    color: var(--white);
    background: var(--ink-soft);
    border: 1px solid var(--line-dark);
    border-radius: 2px;
}

.offer-media {
    position: relative;
    aspect-ratio: 4 / 3;
    overflow: hidden;
    background: #222629;
}

.offer-media img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    object-position: center 34%;
}

.offer-number {
    position: absolute;
    right: 0;
    bottom: 0;
    min-width: 74px;
    padding: 13px 16px;
    color: var(--white);
    background: var(--red-dark);
    font-size: 1.2rem;
    font-weight: 800;
    line-height: 1;
    text-align: center;
}

.offer-body {
    padding: 38px 38px 42px;
}

.offer-label {
    margin-bottom: 10px;
    color: var(--red-dark);
    font-size: 1.2rem;
    font-weight: 800;
    text-transform: uppercase;
}

.offer-body h3 {
    margin-bottom: 16px;
    font-size: 2.35rem;
    line-height: 1;
}

.offer-body > p:not(.offer-label) {
    min-height: 78px;
    color: #c4c7c9;
}

.offer-body ul {
    display: grid;
    gap: 12px;
    margin: 28px 0 34px;
    padding: 26px 0;
    list-style: none;
    border-top: 1px solid var(--line-dark);
    border-bottom: 1px solid var(--line-dark);
}

.offer-body li {
    position: relative;
    padding-left: 25px;
    color: #eef0f1;
    font-size: 0.94rem;
}

.offer-body li::before {
    position: absolute;
    top: 0.72em;
    left: 0;
    width: 11px;
    height: 2px;
    content: "";
    background: var(--red-dark);
}

.story-grid {
    display: grid;
    grid-template-columns: minmax(440px, 1.02fr) minmax(0, 0.98fr);
    gap: 72px;
    align-items: center;
}

.story-media {
    display: grid;
    grid-template-areas:
        "company company"
        "note video";
    grid-template-columns: minmax(0, 1.3fr) minmax(180px, 0.7fr);
    gap: 16px;
    align-items: stretch;
}

.story-company {
    position: relative;
    grid-area: company;
    margin: 0;
    overflow: hidden;
    background: var(--ink-soft);
}

.story-company img {
    width: 100%;
    height: auto;
}

.story-company figcaption {
    position: absolute;
    right: 0;
    bottom: 0;
    left: 0;
    margin: 0;
    padding: 14px 18px;
    color: var(--white);
    background: rgba(9, 11, 13, 0.92);
    font-size: 0.72rem;
    font-weight: 800;
    line-height: 1.35;
    text-transform: uppercase;
}

.story-company figcaption span {
    margin-left: 10px;
    color: #c5c9cb;
    font-weight: 600;
}

.story-media-note {
    display: flex;
    grid-area: note;
    flex-direction: column;
    min-height: 0;
    overflow: hidden;
    color: var(--white);
    background: var(--ink);
}

.story-me {
    position: relative;
    display: flex;
    flex: 1;
    flex-direction: column;
    justify-content: flex-end;
    margin: 0;
    padding: 30px;
    overflow: hidden;
    isolation: isolate;
}

.story-me img {
    position: absolute;
    inset: 0;
    z-index: 0;
    width: 100%;
    height: 100%;
    object-fit: cover;
    object-position: center 42%;
}

.story-me::before {
    position: absolute;
    inset: 0;
    z-index: 1;
    content: "";
    background: linear-gradient(
        to bottom,
        rgba(9, 11, 13, 0.12) 0%,
        rgba(9, 11, 13, 0.3) 42%,
        rgba(9, 11, 13, 0.9) 100%
    );
}

.story-media-note strong,
.story-media-note span {
    position: relative;
    z-index: 2;
    display: block;
    text-shadow: 0 2px 12px rgba(0, 0, 0, 0.8);
}

.story-media-note strong {
    margin-bottom: 12px;
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 1.7rem;
    font-weight: 800;
    line-height: 1;
    text-transform: uppercase;
}

.story-media-note span {
    color: #c5c9cb;
    font-size: 0.8rem;
    font-weight: 700;
    line-height: 1.45;
    text-transform: uppercase;
}

.story-field-video {
    display: flex;
    grid-area: video;
    flex-direction: column;
    margin: 0;
    color: var(--white);
    background: var(--ink);
}

.story-field-video video {
    width: 100%;
    aspect-ratio: 9 / 16;
    background: var(--ink);
    object-fit: cover;
}

.story-field-video figcaption {
    display: flex;
    flex: 1;
    align-items: center;
    margin: 0;
    padding: 14px 16px;
    color: #c5c9cb;
    font-size: 0.68rem;
    font-weight: 700;
    line-height: 1.35;
    text-transform: uppercase;
}

.story-copy > p:not(.eyebrow):not(.large-copy) {
    color: #555b5f;
}

.credentials {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    margin-top: 42px;
    border-top: 1px solid var(--line-light);
    border-bottom: 1px solid var(--line-light);
    text-align: center;
}

.credentials > div {
    display: flex;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    min-height: 132px;
    padding: 24px 18px;
    border-right: 1px solid var(--line-light);
}

.credentials > div:first-child {
    padding-left: 0;
}

.credentials > div:last-child {
    border-right: 0;
}

.credentials strong,
.credentials span {
    display: block;
}

.credentials strong {
    margin-bottom: 8px;
    color: var(--red-dark);
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 2.5rem;
    line-height: 1;
}

.credentials span {
    font-size: 0.78rem;
    font-weight: 700;
    line-height: 1.35;
    text-transform: uppercase;
}

.credentials > div:last-child span {
    font-weight: 800;
}

.principles {
    color: var(--text);
    background: var(--steel);
}

.principles-heading {
    display: grid;
    grid-template-columns: 0.6fr 1.4fr;
    gap: 40px;
    align-items: end;
    margin-bottom: 54px;
}

.principles-heading .eyebrow,
.principles-heading h2 {
    margin-bottom: 0;
}

.principles-grid {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    border-top: 3px solid var(--ink);
}

.principles-grid article {
    min-height: 310px;
    padding: 34px 34px 20px;
    border-right: 1px solid #afb4b7;
}

.principles-grid article:first-child {
    padding-left: 0;
}

.principles-grid article:last-child {
    border-right: 0;
}

.principles-grid h3 {
    margin-bottom: 16px;
    font-size: 1.8rem;
    line-height: 1.05;
}

.principles-grid p {
    color: #4f5559;
}

.transformation-intro {
    display: grid;
    grid-template-columns: minmax(0, 1fr) minmax(320px, 0.72fr);
    gap: 90px;
    margin-bottom: 64px;
}

.transformation-copy {
    align-self: end;
}

.transformation-copy > p:not(.large-copy) {
    color: var(--muted);
}

.transformation-copy .text-link {
    margin-top: 10px;
}

.transformation-media {
    display: grid;
    grid-template-columns: minmax(0, 1fr) auto minmax(0, 1fr);
    gap: 24px;
    align-items: center;
}

.transformation-media figure {
    margin: 0;
}

.transformation-media img {
    width: 100%;
    height: auto;
    aspect-ratio: 3 / 4;
    object-fit: cover;
    object-position: center top;
    background: #cfd1d2;
}

.transformation-media figcaption {
    display: flex;
    align-items: baseline;
    justify-content: space-between;
    gap: 16px;
    padding-top: 15px;
    border-top: 4px solid var(--red-dark);
}

.transformation-media figcaption strong {
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 1.7rem;
    line-height: 1;
}

.transformation-media figcaption span {
    color: var(--muted);
    font-size: 0.78rem;
    font-weight: 700;
    text-align: right;
    text-transform: uppercase;
}

.change-marker {
    margin: 0;
    color: var(--red-dark);
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 2.4rem;
    font-weight: 800;
    line-height: 1;
    text-transform: uppercase;
    writing-mode: vertical-rl;
    transform: rotate(180deg);
}

.reviews-header {
    display: flex;
    align-items: flex-end;
    justify-content: space-between;
    gap: 40px;
    margin-bottom: 54px;
}

.reviews-header .section-heading h2 {
    margin-bottom: 0;
}

.review-grid {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 24px;
}

.review-card {
    padding: 38px;
    background: var(--white);
    border: 1px solid var(--line-light);
    border-top: 5px solid var(--ink);
    border-radius: 2px;
}

.review-meta {
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 20px;
    margin-bottom: 30px;
}

.review-meta strong {
    font-size: 1.1rem;
}

.review-meta span {
    color: var(--red-dark);
    font-size: 1rem;
}

.review-card blockquote {
    min-height: 210px;
    margin: 0 0 28px;
    font-size: 1.28rem;
    font-weight: 600;
    line-height: 1.55;
}

.review-card > p {
    margin-bottom: 24px;
    color: #666c70;
    font-size: 0.78rem;
    font-weight: 700;
    text-transform: uppercase;
}

.review-card details {
    border-top: 1px solid var(--line-light);
}

.review-card summary {
    padding: 18px 0;
    cursor: pointer;
    font-size: 0.82rem;
    font-weight: 800;
    text-transform: uppercase;
}

.review-card details img {
    width: 100%;
    height: auto;
    margin-top: 6px;
    border: 1px solid var(--line-light);
}

.online-result {
    color: var(--white);
    background: var(--ink-soft);
}

.result-grid {
    display: grid;
    grid-template-columns: minmax(280px, 0.78fr) minmax(0, 1.22fr);
    gap: 100px;
    align-items: center;
}

.result-media {
    max-width: 500px;
    padding: 12px;
    background: #050607;
    border: 1px solid var(--line-dark);
}

.result-media img {
    width: 100%;
    height: auto;
}

.result-copy {
    max-width: 650px;
}

.result-quote {
    margin-bottom: 14px;
    color: var(--red-dark);
    font-family: "Arial Narrow", "HelveticaNeue-CondensedBold", Arial, sans-serif;
    font-size: 2rem;
    font-weight: 800;
    line-height: 1.1;
    text-transform: uppercase;
}

.result-copy > p:not(.eyebrow):not(.result-quote) {
    max-width: 560px;
    margin-bottom: 30px;
    color: #c2c6c8;
}

.expert-grid {
    display: grid;
    grid-template-columns: minmax(0, 1.1fr) minmax(300px, 0.9fr);
    gap: 100px;
    align-items: center;
}

.expert-copy {
    max-width: 650px;
}

.expert-copy > p:not(.eyebrow):not(.large-copy) {
    color: #555b5f;
}

.video-wrap {
    width: 100%;
    max-width: 430px;
    justify-self: center;
}

.video-wrap video {
    width: 100%;
    aspect-ratio: 9 / 16;
    object-fit: cover;
    background: var(--ink);
    border: 8px solid var(--ink);
}

.video-wrap p {
    margin: 12px 0 0;
    padding-top: 12px;
    border-top: 3px solid var(--red-dark);
    font-size: 0.76rem;
    font-weight: 700;
    text-transform: uppercase;
}

.contact {
    padding-block: 104px;
    color: var(--white);
    background: var(--red-dark);
}

.contact-inner {
    max-width: 980px;
    text-align: center;
}

.contact .eyebrow {
    justify-content: center;
}

.contact h2 {
    margin-bottom: 22px;
    font-size: 4.3rem;
}

.contact-inner > p:not(.eyebrow) {
    max-width: 700px;
    margin: 0 auto 34px;
    font-size: 1.15rem;
}

.contact-actions {
    display: flex;
    flex-wrap: wrap;
    justify-content: center;
    gap: 12px;
}

.site-footer {
    padding-block: 34px;
    color: var(--muted);
    background: var(--ink);
}

.footer-inner {
    display: grid;
    grid-template-columns: auto 1fr auto;
    gap: 40px;
    align-items: center;
}

.footer-brand {
    color: var(--white);
    font-size: 1.15rem;
}

.footer-inner p {
    margin: 0;
    font-size: 0.78rem;
}

.footer-links {
    display: flex;
    gap: 22px;
    color: var(--white);
    font-size: 0.78rem;
    font-weight: 700;
    text-transform: uppercase;
}

.footer-links a:hover {
    color: var(--red-dark);
}

@media (max-width: 1080px) {
    .hero h1 {
        font-size: 4.6rem;
    }

    .section-heading h2,
    .story-copy h2,
    .principles-heading h2,
    .result-copy h2,
    .expert-copy h2,
    .contact h2 {
        font-size: 3.2rem;
    }

    .main-nav {
        gap: 20px;
    }

    .audience-grid,
    .story-grid,
    .result-grid,
    .expert-grid {
        gap: 60px;
    }

    .story-grid {
        grid-template-columns: minmax(400px, 1fr) minmax(0, 1fr);
    }

    .review-card blockquote {
        min-height: 240px;
    }
}

@media (max-width: 880px) {
    .shell {
        width: calc(100% - 48px);
    }

    .section-light,
    .section-dark,
    .principles,
    .online-result,
    .expert {
        padding-block: 88px;
    }

    .main-nav > a:not(.nav-cta) {
        display: none;
    }

    .hero {
        min-height: 650px;
    }

    .hero h1 {
        font-size: 4rem;
    }

    .proof-grid {
        grid-template-columns: repeat(2, minmax(0, 1fr));
    }

    .proof-item:nth-child(2) {
        border-right: 0;
    }

    .proof-item:nth-child(n + 3) {
        border-top: 1px solid var(--line-dark);
    }

    .audience-grid,
    .story-grid,
    .result-grid,
    .expert-grid,
    .transformation-intro {
        grid-template-columns: 1fr;
    }

    .audience-grid,
    .story-grid,
    .result-grid,
    .expert-grid,
    .transformation-intro {
        gap: 46px;
    }

    .section-heading-wide {
        grid-template-columns: 1fr;
        gap: 20px;
    }

    .section-heading-wide .eyebrow {
        grid-column: auto;
    }

    .story-media {
        width: 100%;
    }

    .principles-heading {
        grid-template-columns: 1fr;
        gap: 20px;
    }

    .principles-grid {
        grid-template-columns: 1fr;
    }

    .principles-grid article,
    .principles-grid article:first-child {
        min-height: 0;
        padding: 28px 0;
        border-right: 0;
        border-bottom: 1px solid #afb4b7;
    }

    .principles-grid article:last-child {
        border-bottom: 0;
    }

    .result-media {
        width: 100%;
        max-width: 450px;
        justify-self: center;
    }

    .result-copy {
        max-width: 720px;
    }

    .expert-copy {
        max-width: 720px;
    }

    .footer-inner {
        grid-template-columns: 1fr;
        gap: 14px;
        text-align: center;
    }

    .footer-links {
        justify-content: center;
    }
}

@media (max-width: 700px) {
    .offer-grid,
    .review-grid {
        grid-template-columns: 1fr;
    }

    .offer-body > p:not(.offer-label),
    .review-card blockquote {
        min-height: 0;
    }

    .reviews-header {
        align-items: flex-start;
        flex-direction: column;
    }

    .transformation-media {
        position: relative;
        grid-template-columns: repeat(2, minmax(0, 1fr));
        gap: 12px;
    }

    .change-marker {
        position: absolute;
        top: 43%;
        left: 50%;
        z-index: 2;
        padding: 9px 12px;
        color: var(--white);
        background: var(--red-dark);
        font-size: 1.35rem;
        writing-mode: horizontal-tb;
        transform: translate(-50%, -50%);
    }

    .transformation-media figcaption {
        display: block;
    }

    .transformation-media figcaption span {
        display: block;
        margin-top: 6px;
        text-align: left;
    }
}

@media (max-width: 560px) {
    .shell {
        width: calc(100% - 36px);
    }

    .section-light,
    .section-dark,
    .principles,
    .online-result,
    .expert {
        padding-block: 72px;
    }

    .header-inner {
        min-height: 88px;
    }

    .brand {
        width: 158px;
    }

    .main-nav .nav-cta {
        min-height: 42px;
        padding: 12px 14px;
        font-size: 0.72rem;
    }

    .hero {
        height: calc(100svh - 20px);
        min-height: 0;
        max-height: none;
    }

    .hero-media {
        object-position: 61% 45%;
    }

    .hero-overlay {
        background: rgba(4, 6, 7, 0.67);
    }

    .hero-inner {
        padding-bottom: 34px;
    }

    .hero-content {
        padding-bottom: 0;
    }

    .hero h1 {
        margin-bottom: 18px;
        font-size: 2.8rem;
        line-height: 0.94;
    }

    .hero-lead {
        margin-bottom: 22px;
        font-size: 1rem;
        line-height: 1.42;
    }

    .hero-actions {
        display: grid;
        grid-template-columns: 1fr;
    }

    .hero-actions .button {
        width: 100%;
    }

    .hero-scroll {
        display: none;
    }

    .button {
        min-height: 50px;
        padding: 13px 17px;
        font-size: 0.8rem;
    }

    .proof-item {
        min-height: 116px;
        padding: 24px 16px;
    }

    .proof-item:first-child,
    .proof-item:nth-child(3) {
        border-left: 0;
    }

    .proof-item strong {
        font-size: 1.55rem;
    }

    .proof-item span {
        font-size: 0.74rem;
    }

    .section-heading h2,
    .story-copy h2,
    .principles-heading h2,
    .result-copy h2,
    .expert-copy h2,
    .contact h2 {
        margin-bottom: 22px;
        font-size: 2.45rem;
        line-height: 1;
    }

    .large-copy {
        font-size: 1.12rem;
    }

    .audience-types {
        grid-template-columns: 1fr;
        gap: 24px;
        margin-top: 38px;
    }

    .offer-body {
        padding: 26px 22px 30px;
    }

    .offer-body h3 {
        font-size: 2rem;
    }

    .story-media {
        grid-template-columns: minmax(0, 1fr) minmax(130px, 0.82fr);
        gap: 10px;
    }

    .story-company figcaption {
        padding: 11px 13px;
    }

    .story-company figcaption span {
        display: block;
        margin: 3px 0 0;
    }

    .story-me {
        padding: 18px;
    }

    .story-media-note strong {
        font-size: 1.2rem;
    }

    .story-media-note span,
    .story-field-video figcaption {
        font-size: 0.65rem;
    }

    .story-field-video figcaption {
        padding: 10px;
    }

    .credentials {
        grid-template-columns: 1fr;
    }

    .credentials > div,
    .credentials > div:first-child {
        min-height: 0;
        padding: 18px 0;
        border-right: 0;
        border-bottom: 1px solid var(--line-light);
    }

    .credentials > div:last-child {
        border-bottom: 0;
    }

    .transformation-media figcaption strong {
        font-size: 1.35rem;
    }

    .transformation-media figcaption span {
        font-size: 0.65rem;
    }

    .review-card {
        padding: 27px 22px;
    }

    .review-card blockquote {
        font-size: 1.08rem;
    }

    .result-quote {
        font-size: 1.6rem;
    }

    .contact {
        padding-block: 74px;
    }

    .contact-inner > p:not(.eyebrow) {
        font-size: 1rem;
    }

    .contact-actions {
        display: grid;
        grid-template-columns: 1fr;
    }

    .contact-actions .button {
        width: 100%;
    }

    .footer-links {
        flex-wrap: wrap;
        gap: 10px 18px;
    }
}

@media (max-height: 680px) and (max-width: 560px) {
    .header-inner {
        min-height: 76px;
    }

    .brand {
        width: 142px;
    }

    .hero h1 {
        font-size: 2.35rem;
    }

    .hero-lead {
        margin-bottom: 16px;
        font-size: 0.92rem;
    }

    .hero .eyebrow {
        margin-bottom: 12px;
    }

    .hero-actions .button {
        min-height: 44px;
        padding-block: 10px;
    }
}

@media (prefers-reduced-motion: reduce) {
    html {
        scroll-behavior: auto;
    }

    .button {
        transition: none;
    }
}